I might be going out of my mind, but this Monday is gonna be off the chain.
For the last 6 months, I’ve had a bunch of things incubating in my brain and on Monday, we’re finally taking a lot of those ideas live. It’s going to be on. Like Genghis Kahn. Wearing Sean Jean. In Bhutan. Yea, like that. So what’s going on anyways?
Introducing Impossible T-Shirts
I’m launching t-shirts on Monday.
For the last 6 months, I’ve gotten email after email from you guys asking for t-shirts. I finally took the hint, got my butt in gear and got them made – complete with a shiny new logo that I’ll be rolling out over the next few weeks. Many thanks go to Steven (who you should hire now for your next t-shirt gig and pay him exorbitant amounts of money) and now, after 6 months of waiting, they’re done.
So how did they turn out?
They’re amazing, they’re comfortable, and they’re guaranteed to make you more attractive to the opposite sex (It’s true. I have research*).
Here’s what they look like (some quick close-up shots of the dark-blue shirts. Better photos coming Monday!)
|The Front (directly across the chest)||The Back (much smaller, on the upper back).|
I’m not lying when I said that as soon as I put it on, I instantly became 50% more ecstatic. Results may vary, but that literally happened for me. Here’s proof.
Maybe I’m biased in my opinion of the shirts, but there’s no denying the ecstatic quotient on that face. Not for one second.
So you’re probably thinking…yea yea. American Apparel. Most comfortable shirt ever. Instantly become more attractive to the opposite sex + a gorgeous new impossible logo. What’s that going to cost? A million dollars, right? Wrong.
If I told you the story of all the trouble I went through to get these shirts made at to the price points they’re at, you probably wouldn’t even believe me. So, with that in mind, I made up one. Enjoy:
I walked into my office monday morning and my lawyers that I don’t have threw a fit when they read through this blog draft. They kept saying that I can’t ‘guarantee’ someone will be “instantly more attractive to the opposite sex.” Something about it not being “legal.” Whatever. Luckily, I hate lawyers so I punched them in the face and told them I was doing it anyways. With the lawyers out of the picture, I turned to my accountant that I don’t have. He kept muttering on and on about how I should price them a million dollars a pop. I got tired of listening to him talk nonsense so I slammed my hand on the table, told him to shut his trap and ordered him to sell them for $20 as I got up and turned to walk out of the office.
His jaw dropped as he sputtered, trying to find a response, “There’s no way you can sell them for $20. That’s impossible!“
“Well, that’s perfect,” I told him as I slowly looked back, “because that’s all I do.” Then I put my sunglasses on and walked out the door.
(Yes that entire story did just play out like a movie scene in your head because that’s exactly how it happened**)
So Impossible T-Shirts. On sale MONDAY for only $20, cause that’s how I roll (and yes, you can bet your pretty face that includes shipping). People have literally fought wars over these t-shirts*** and you can get them on Monday for just $20.
But have no fear. If you can’t wait a second longer without peeing your pants for an impossible shirt and you literally don’t have a penny to your name, at the end of the post, I’ll give you a chance to win one of 3 Impossible T-Shirts for free.99. That’s right, your own impossible t-shirt for $0.00. That’s right suckah! I got your back, but you gotta keep reading…cause there’s a lot more coming down the pipeline!
Impossible HQ is another project I’m launching. Yes, another. When I started this blog, I started it as a challenge to myself. I never figured more than a few people other than my Mom would read it. Well, that’s sort of changed. 18 months, 160+ posts, and thousands of readers later, I have an entirely different monster on my hands than when I started. And, it’s absolutely awesome (I even think my mom still reads it – hi Mom!).
ImpossibleHQ will be the launching point for a bunch more important projects. It’s another site, not another blog. Impossible HQ will be a central hub for all things impossible – on the internet and off (we’re thinking big, like really big remember?).
ImpossibleHQ raises the ceiling and allows me to create a bigger adventure – one with space for a lot more people and projects. Don’t worry. Nothing’s going to change around here. I’m still going to write 2 posts a week here for free and keep working on my journey to do the impossible, but we’re adding things to the adventure and making it better. We’re building things. We’re making the adventure bigger. And we’re launching a lot more things.
- The first was a community, ImpossibleLeague.com. BOOM (It’s already 150 people strong, where are you?)
- The second is an apparel line (launching Monday). DOUBLE BOOM
- The third is a new site – ImpossibleHQ.com (also launching Monday). TRIPLE BOOM.
- The fourth is the impossible manifesto (yes, that manifesto – it does exists! Launching the next few weeks). QUADRUPLE BOOM.
BOOM. BOOM. BOOM. BOOM. Yes, that’s a quadruple BOOM (can you tell I’m excited?).
The thing about launching is it gets addicting so the more and more I do it, the more and more fun I have so the more and more I keep doing it. Impossible HQ will be a more appropriate place to host all those things, so stay tuned and you’ll see the launch of it, very very soon. Eek! (That’s my excited scream, in case you didn’t know).
Free Impossible Shirts
So you skipped the whole article and looking for free stuff? You came to the right place. If you read it all, congratulations sir, you get a +1 (the old fashion kind, where they actually mattered – none of this google+ stuff, although you’re welcome to +1 this article all day long over there if you want to).
Anyways, here’s how you get one of THREE free shirts I’m giving away:
3 Ways To Win:
- Leave a comment telling me why you need a shirt –> Comment And Win.
- Become a fan of ImpossibleHQ and caption this photo –> Caption This!
- Follow me on twitter (@joelrunyon) and tweet this post out with something like “I want to win an impossible t-shirt from @joelrunyon because they’re proven to make you more attractive to the opposite sex [insert link here].” Or something like that. You guys are smart. Be creative :).
The contest Ends on 11:59 CST on Saturday (October 1st). The winners will be announced on Monday with the T-Shirt Launch.
Yes, if you enter all three ways, you’ll be eligible to win three times. Crazy how that works huh? Winners are chosen by a completely unbiased group of judges (aka me and whoever else I feel like including in the decision). I choose based on my own criteria, so no complaining suckahs! (Hint: if you make me laugh, you get bonus points).
Regardless of whether or not you pick up a T-shirt, I’m more than grateful for you being here and reading this. I wouldn’t be doing half the stuff I am without you guys. Over the last 18 months, this blog and you guys have done much, much more than I could have ever expected. Thanks for being awesome.
Now go do something impossible this weekend.
*I don’t actually have research.
**These events may or may not have actually happened.
***No wars were actually fought (to my knowledge) over these shirts.
p.s. Bonus Shirt Opportunity – Yes I’m literally giving these things away. Here’s one more chance on how to get one: Saturday is October 1st. On Saturday, we’ll officially be launching the first Impossible Challenge in the Impossible League. The Impossible Challenge means you pick 3 things to do over the course of October:
- 1 endurance activity that will push your limits.
- 1 adventure to go on this month and have a story to tell.
- 1 way you’re going to give back to others this month.
Post your goals by this Monday and check in every week. At the end of the month, another unbiased group of judges will sit to discuss the winner and cough up a shiny new shirt for whoever wins the contest. The t-shirt will be awesome, but I bet you, you’ll probably change your life if you even just commit to doing the challenge. Do it. Sign up for the first impossible challenge here.