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You Already Know What To Do

December 2, 2019 By Joel Runyon Leave a Comment

You already know what to do. You’re wreaking havoc on yourself by couching your fear of uncertainty in indecision. You tell yourself that You're being rationalYou don't want to make the wrong decision.You want to make sure everything's perfect. But we both know that's not the case. What you really are - is scared. You don’t need more information. You don’t need more time. You don’t need someone else to come along and help you. You ...

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Welcome to IMPOSSIBLE

November 5, 2019 By Joel Runyon 1 Comment

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Everybody likes to use this word...IMPOSSIBLE. I don't think they know what it means... https://www.youtube.com/watch?v=MNWHKIkM1tQ If you enjoyed this video, please subscribe here and share it with a friend. ...

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Welcome to IMPOSSIBLE: Trailer

October 29, 2019 By Joel Runyon Leave a Comment

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I've been working on something the last few months. Well...just see for yourself. https://www.youtube.com/watch?v=EuBx5O-5evE Take a look and get subscribed. You don't want to miss this. Subscribe on YouTube ...

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Manufacturing Your Own Momentum

October 9, 2019 By Joel Runyon Leave a Comment

The last 6 months have probably been the most productive of the last 2 years. After lawsuits, technical issues and a whole bunch of life changes, I’ve had to manufacture momentum out of thin air, remember what it’s like to move forward and build something new. Maybe you know what I’m talking about. When you’re stuck, it’s easy to stay stuck. It’s literal physics. an object remains at rest, unless acted upon by an outside force. And the ...

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Introducing the IMPOSSIBLE Standards (beta release)

August 27, 2019 By Joel Runyon Leave a Comment

impossible-standards

Today I’m releasing something that I’ve talked about for a long, long time. The IMPOSSIBLE standards. In a world that shies away from impossible standards, we’re inundated with propaganda telling you to be less: “That can’t be done” “Aim lower” “Stop trying so hard” I’m going to step in and just let out one big. F-------- THAT IMPOSSIBLE Standards IMPOSSIBLE Standards are a standard. They are binary. Either you get there or you ...

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Compete Against Your Friends

August 7, 2019 By Joel Runyon Leave a Comment

compete-friends

Coming out of Hell on the Hill 6 - I noticed a theme came out of nearly every conversation I had. They all started with these two questions: What challenge did you just do?What challenge are you doing next? The best part about doing hard, ridiculous and sort of stupid challenges is that you filter out everyone not willing to do hard, ridiculous and sort of stupid challenges. And, when you’re around those people - the types of conversations you ...

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Year 3 of Hell: (Hell on the Hill 6 Recap)

July 31, 2019 By Joel Runyon Leave a Comment

hell-on-the-hill-6

Every year the hill brings it’s own anger. Every year it shows it in a new way. The first year was HOT. The second year it rained. This year, I thought I was ready… Spoiler alert: you’re never ready. This year, I thought I’d write a practical guide to Hell on the Hill - by the numbers - mostly determined by the thoughts going through my head as I did it. Pre-Hill The music is blasting,. You’re jacked on inspirational stories. Jesse ...

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It’s Only Going To Get Harder

July 17, 2019 By Joel Runyon 1 Comment

harder

What’s the thing? The thing you’re meaning to do, but haven’t done “quite yet.” It’s difficult, it’s hard, and you don’t want to do it yet. Most people would say you need to do something else. Relax, lower your standards and do something easier. But what if you don’t? What if you need way more stress in your life. If you’re feeling slow, stuck or need a change. Maybe you don’t need to have things be easier, or do less. Maybe you need ...

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A Simple Action Plan For When You Feel Like Crap

July 9, 2019 By Joel Runyon Leave a Comment

action-plan

I wrote this blog post a year+ back but never published it. I was going through my drafts and decided to share it today. The other day, I ran across this tweet I really like: http://twitter.com/mmay3r/status/817511856898129921 I responded: http://twitter.com/joelrunyon/status/819091291892023296 I got a question from a reader afterwards that asked what do you do when you physically feel like you can't do that due to fatigue, illness or ...

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Finish The Damn Thing

June 25, 2019 By Joel Runyon Leave a Comment

finish

A good plan violently executed now is better than a perfect plan executed next week. George Patton I once had employee that I had to let go. When I let him go, I went through a post-mortem of what went wrong and started reviewing some of his work. There was something like 5 projects that were all un-done. He would get to a specific part in the project (typically 80% through - almost finished) and then inevitably hit an obstacle. And ...

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Hi, I'm Joel Runyon


I created IMPOSSIBLE to help people push their limits by taking on impossible challenges and living a good story.

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My I recently finished running 7 ultra marathons on 7 continents and raised nearly $200k for Pencils of Promise. Read more about my story here.

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  • Welcome to IMPOSSIBLE: Trailer
  • Manufacturing Your Own Momentum
  • Introducing the IMPOSSIBLE Standards (beta release)

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