There are no safe choices. There are common choices. But there are no safe choices. *** Common choices seem safe, they aren't. Uncommon choices seem risky, they are. The truth is all choices are inherently risky because every decision involves risk. Some risk people are comfortable with. Some they aren't. The risk people are comfortable with is called the "safe choice." The ones they aren't comfortable with is labeled "risky." The key is to work on ...

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