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You are here: Home / 2018 / Archives for December 2018

Archives for December 2018

IMPOSSIBLE Podcast 31: Krista Stryker Author + Founder of 12 Minute Athlete

December 17, 2018 By Joel Runyon

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Filed Under: Fitness

Going Pro

December 11, 2018 By Joel Runyon 6 Comments

For a long time, I was playing business. Or rather, I was playing life. I wasn’t taking it seriously. I was being an amateur. I mean, I was serious - look at this face - but I wasn’t approaching my work or my life seriously. I had struggled to get out of a crappy job, escape the midwest winters, and then got to California and life was relatively good. Mission Accomplished. I was always wary of becoming a “Thailand entrepreneur” - the digital ...

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Filed Under: Founder

IMPOSSIBLE Podcast 029: Christine GZ | Professional Rally & Off-Road Driver

December 5, 2018 By Joel Runyon Leave a Comment

Christine GZ is a Professional Rally and Off-Road Driver based out of Barcelona and LA. Originally from Italy and the Canary Islands, Christine shares about her journey of finding out about racing, how she followed her obsession not knowing much about it, and what she gave up in order to make her dream happen. She's an incredible interview and her story will inspire you to get after whatever it is you want to make happen. Bonus: This podcast comes free ...

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Filed Under: Podcast

Introducing IMPOSSIBLE Fitness Calculators

December 5, 2018 By Joel Runyon Leave a Comment

​The primary goal at IMPOSSIBLE is to make it easier to push your limits and do something impossible in every facet of your life. This means, that we’re creating and building the following products and services to help you push yourself to the brink. Inspiration and Motivation to help you do more. Resources and Training to push yourself physically. Tools to help you do it on a daily basis, build habits and train smarter. Apparel to inspire ...

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Filed Under: Bizness, Fitness, Updates

What If You Didn’t Let Yourself Fail?

December 4, 2018 By Joel Runyon Leave a Comment

Let’s play a little thought experiment. What if for a week - you couldn’t let yourself down? As in, you physically were unable to let yourself down. What if for a week - you couldn’t let yourself fail? What if for a week - you had to do everything you said you were going to do? This is reminiscent of my integrity challenge from a few years back. What if you showed up every day for yourself? What if you took care of yourself like someone ...

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Filed Under: Founder, Mindset

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Hi, I'm Joel Runyon


I created IMPOSSIBLE to help people push their limits by taking on impossible challenges and living a good story.

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My I recently finished running 7 ultra marathons on 7 continents and raised nearly $200k for Pencils of Promise. Read more about my story here.

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